Blog Spotlight: The Chic Flamingo

Cleveland fashion blog, The Chic Flamingo

Sophie Timmerman began her style blog, The Chic Flamingo, in high school. Now a fashion merchandising major at Kent State University, she has utilitzed her blog as an extension of her personal brand. Sophie was kind enough to chat with us about blogging, finding inspiration and the importance of paying attention to details. See what she had to say:

What made you decide to start blogging?

I was really bored my junior year of high school, and I wanted to start building my personal brand. My dream for a long time has been owning a boutique, so I figured starting a blog would be a good starting point. It allows me to talk about fashion, which I love, but at the same time, I am creating a brand for myself and future business.

What advice would you give to someone just starting a lifestyle or fashion blog?

Work hard and post consistently right off the bat. During my first year of blogging, I would post once a month on my website and maybe a few times a week on Instagram. The past six months, I've been putting a lot of work into my blog and social media, and I see my audience growing. If I would've been more serious from the start, I would probably be a lot further than I am!

Where do you find inspiration for your posts?

I follow so many fashion bloggers and influencers on Instagram, so of course I get a lot of inspiration from them. My friends are always helping me think of shooting locations and brainstorming outfits with me, so shoutout to them! 

How would you describe your personal style?

My personal style is definitely chic and girly. I love classic pieces, like a black turtleneck, but trying out new trends is my favorite hobby. 

What is the best piece of style advice you've ever received? 

To always look in the mirror before you leave the house. Look at every aspect of your outfit, including the back. Something as minor as fixing underwear lines or wrinkles can make your outfit look put together. Also, never underestimate the power of well manicured nails and a bit of lipgloss!

Learn more about Sophie at

Thursday, May 23, 2019